DIGITAL ENGAGEMENT OFFICER

Join us in shaping the exciting future of this remarkable site! You will be responsible for developing and managing our social media platforms, digital communications, online engagement strategies.

About the Calanais Visitor Centre

At the Calanais Visitor Centre, we are committed to preserving, researching, and sharing the rich archaeological heritage of the Calanais Standing Stones. Our vision is to create an outstanding visitor experience while maintaining a deep connection between the site, the community, and the wider world. As we embark on a transformative redevelopment, we are looking for an inspiring Digital Engagement Officer to join us in shaping the future of this remarkable site.

We are proud to be an equal opportunities employer that celebrates diversity, operates within a culture of respect, and creates a welcoming environment for all employees.

Role Purpose

The Calanais Visitor Centre is undergoing an ambitious £10.1 million redevelopment and will reopen in early 2026 as a world-class, 5-star visitor attraction and a thriving community hub. This is a unique and exciting opportunity for a creative and motivated Digital Engagement Officer to play a key role in enhancing the Centre’s digital presence and community engagement.

As a Digital Engagement Officer, you will be responsible for developing and managing our social media platforms, digital communications, and online engagement strategies. You will work closely with the Heritage Manager to create and deliver a cohesive engagement plan that connects the Centre with the local community and global audiences.

Requirements

Roles & Responsibilities

Digital Engagement and Communication

• Develop and implement a comprehensive social media strategy across multiple platforms (e.g., Facebook, Instagram, X/Twitter, TikTok) to increase audience engagement and visibility.
  
• Create and manage high-quality, engaging content (including text, images, and video) aligned with the Centre’s brand and values.
  
• Monitor and respond to online interactions, developing a positive and engaging online community.
  
• Design and distribute regular e-bulletins and digital newsletters to keep stakeholders and visitors informed.
  

Community and Stakeholder Engagement

• Support the Heritage Manager in the development and delivery of a community and heritage engagement plan.
  
• Act as the primary point of contact for digital communications with local and national stakeholders.
  
• Promote diversity, inclusivity, and accessibility through digital engagement, ensuring all voices are heard and represented.
  

Project and Event Support

• Work closely with the Heritage Manager to promote special events, exhibitions, and community activities through digital channels.
  
• Ensure that the Centre’s digital content is regularly updated and refreshed to reflect current activities and events.
  
• Provide regular reports on digital engagement performance to the Board, identifying trends and opportunities for improvement.
  

Person Specification

Essential Skills and Experience

• Experience in managing social media platforms and digital communications for an organisation or brand.
  
• Proven ability to create engaging content across various platforms.
  
• Strong communication skills, both written and verbal, with the ability to engage diverse audiences.
  
• Excellent organisational and planning skills, with the ability to manage multiple priorities and meet deadlines.
  
• Experience working in a collaborative team environment.
  
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and social media tools.
  

Desirable Skills and Experience

• Degree-level qualification in a relevant field (e.g., marketing, communications, heritage, or archaeology) or equivalent experience.
  
• Experience with content creation tools (e.g., Canva, Prezi).
  
• Experience working within the heritage, tourism, or non-profit sectors.
  
• Gaelic language skills are desirable, and a willingness to engage with the Gaelic culture. Full support will be provided in developing these skills, from a learners point of view.
  

Personal Attributes

• Creative and strategic thinker with a proactive approach to problem-solving.
  
• Passionate about heritage, culture, and community engagement.
  
• Adaptable and resilient in a fast-paced environment.
  
• A collaborative team player who values inclusivity and diversity.
  
• Detail-oriented and committed to delivering high-quality work.
  

Benefits

What We Offer

At the Calanais Visitor Centre, we believe in creating a supportive, rewarding, and inspiring workplace. We offer:

• Competitive Salary & Benefits – Including a comprehensive benefits package.
  
• Fair Work Scotland Accreditation – Commitment to being a Living Wage employer and promoting Fair Work principles.
  
• Personal & Professional Development – Ongoing training, leadership development, and opportunities for career growth.
  
• Work-Life Balance – A flexible and supportive work environment that prioritises employee wellbeing.
  
• Recognition & Reward – A culture that values contributions and celebrates achievements.
  
• An Inclusive & Supportive Workplace – A welcoming and dynamic environment where employees feel valued and empowered to grow.
  

If you are a creative and driven professional with a passion for heritage and digital engagement, we would love to hear from you. Join us in shaping the future of the Calanais Visitor Centre and ensuring its legacy for generations to come.

Questions?

No query is too small or not worth asking, so please get in touch with our HR Consultant Claire Smith, Orbit Agency at any time. All informal enquiries are dealt with in the strictest of confidence.

E: claire@orbit.agency

https://calendly.com/orbit-agency/recruitment-confidential-call